Monday, January 14, 2019

New 2019 Snacks Part 1



One notable letdown over this past Christmas season was a smaller than normal offering of seasonal snacks. Even the items that were floating around could prove troublesome to track down. The flip-side is that snack companies was apparently holding off till the new year to usher in a massive wave of new stuff. Most prominent in this avalanche of calories are something like 15 new cereals and a variety of Pop Tarts brand expansions officially cementing breakfast as the meal of 2019. Considering this month has me in full hibernation mode I'm more than ready to tackle these new goodies. Come along and I'll try to steer you away from the bad stuff.

Overwatch Lucio-Ohs

For those of a certain age there are memories of a time when half the cereal aisle comprised of commercial tie-ins to popular brands. Growing parental oversight and Ralston moving away from the market changed all that which makes something like this Overwatch cereal feel like a quaint callback to another time.
Personally I have zero experience with Overwatch as multiplayer shooters are about as appealing to me as stubbing my toe on a door-frame. Furthermore I don't understand the lore of that universe which only adds to my confusion towards why they would make a cereal for such a stereotypical character as the one on the box. Whatever the case I approached these with no knowledge as to whether they were something unique or simply repackaged Fruit Loops though the box claims a “sonic vanilla” flavor.
Opening the box offered up a rather nice scent. It's sweet but not overbearing, a theme that carries on to the taste itself. Imagine a marshmallow-tinged take on Fruit Loops but mellowed out enough to make for downright comfortable eating.
Mark this one as a pleasant surprise. Most companies would have simply repackaged a pre-existing product with maybe a shaped marshmallow to set it apart. Instead it was given a legitimately decent flavor combined with an overall decent presentation. I'd definitely be down for buying more and that's saying something when my shopping list is already full of cereal. On a scale of 1-5 let's give it somewhere in the 3.5 or 4 arena.

Cinnamon Toast Crunch Churros

A vast amount of the new cereals are different takes on already established brands. CTC comes out with a fresh take that doesn't break the mold with their new Churros variety. The excitement level heading into these was pretty high cause, let's be honest, the churro stands alongside the elephant ear one of mankind's greatest achievements. Sadly this cereal doesn't quite match up to that level of quality.
Don't get me wrong this is still a tasty snack but there's not enough to separate it from regular Toast Crunch. Everything from the smell and taste comes up just short of the original. It's a little less sweat, possibly more greasy, with a rougher texture. It's decent enough but I highly doubt this one will be sticking around for long. I give it a 3 so at least try it while you can.

Strawberry Rice Krispies

Appearing out of nowhere as what I can only assume to be a Valentine's promotion the newest Rice Krispies try to enter the overcrowded field of fruity cereals. Considering the key selling point of traditional Krispies is to be comfortingly bland it was hard to guess what they might be aiming for with this Strawberry variety.
Opening the box I discovered a deliciously sweet smell that suggested something far different than the original cereal would ever provide. Taste was another matter however. The things smell sweet, they look sweet, brother... they ain't sweet. Sure there's a hint of berry flavor but these' really aren't all that special. They might make for some interesting treats when baked up with marshmallow goo but as a cereal this is a letdown. These are gonna scrap by with a 2.5 as they aren't bad, simply disappointing.
Cheerios Oat Crunch Cinnamon

Technically a leftover from last fall that I hadn't gotten around to eating, this addition to the Cheerios family tries to balance their own style with something similar to Honey Bunches. The value of this marriage of styles is really going to come down to the individual mostly due to the texture. My nephew for instance loves this stuff and practically goes through a box each week. To me the experience feels like eating wall insulation. The Cheerio bits are just fine mind you. It's the oats that give me grief by being mushy yet unyielding which left me hacking for a good 20 minutes after finishing a bowl. Given the difference of opinion these are getting a range rating of 2.5 to 4. If you don't mind the bits of oat gunk you'll likely fall on the higher end of that rating.

Cheez-It Snap'd

Taking a break from all the breakfast items we head over to the cracker aisle where we find the latest Cheez-It innovation. The new Snap'd line in theory is like Ritz Chips only these are awesome. There are three or four different flavors of which I've had two and both quickly became favorites. The double cheddar is a pure burst of cheesy goodness while the sour cream entry provides a more balanced flavor profile. I can't stress just how wonderful these are as they nearly negate the need for regular Cheez-It crackers. Not too salty or crunchy they provide a perfect balance of what you want from a good crunchy treat. Absolutely deserving of a perfect 5. The smell, taste, texture, even the packaging is well-done. I', declairing these chips will serve as the spirit animal of 2019.

That's all for tonight but don't you worry. I've already got more goodies waiting to be reviewed including some new Oreo cookies and Pop Tarts. Even better is the ample time available to get these articles done as the current crop of classes is much more laid back than the last grouping. For now I must leave you in order to search scholarly articles and hopefully not fall asleep in the process.

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